For B2B Companies

Unlock more growth
from your TAM. Fast.

Galileo delivers a market segmentation-based blueprint to discover your next growth engine — and accelerate revenue by 25%+.

The Problem

Your ICP isn't
enough anymore.

Most B2B software companies have an Ideal Customer Profile. It describes your best customers, but it doesn't tell you which segments of your TAM have the highest growth potential or how to best address them.

The result: a one-size-fits-all GTM motion that leaves revenue on the table, burns budgets on low-fit accounts, and fails to deliver an experience that makes customers renew, upgrade, and expand.

AI is accelerating this dynamic, rapidly reshaping buyer behavior and competitive landscapes. Winning companies have a fresh, segment-by-segment blueprint for growth — not a stale ICP built with limited data.

IDEAL CUSTOMER PROFILE
The Galileo Solution

Broaden your aperture beyond the ICP and discover your next growth engine.

1.

Immediate Topline Uplift

Understand where to
focus & how to win.

Within 8 weeks, you have a segmentation-based framework that shows you which segments to prioritize for Product & GTM investment — and how to delight each one.

2.

Customer-Centricity at Scale

Positioning that lands
with each segment.

Galileo's growth- and needs-based segmentation reveals what each segment cares about — so your functional teams can align offerings and positioning with customer needs.

3.

Cross-Functional Alignment

One framework.
Every function aligned.

One growth strategy to unify teams. Product knows which features to build. Marketing knows which messages to run. Sales knows exactly which accounts to target.

Why Galileo

Not your typical segmentation project.

Traditional strategy consulting Galileo
Segmentation built for differences, not growth Explicitly engineered to predict revenue growth behaviors
Black-box models you can't explain to the board Transparent, rules-based definitions teams can act on
Optimized for one function (Product, Marketing, or Sales) Cross-functional: aligns Product, Marketing, Sales
Expensive, slow, and junior-staffed Senior-led, affordable, and fast — 8 weeks start to finishSenior-led, fast, and affordable — 8 weeks start to finish
Who We Work With

Ideal for horizontal
B2B SaaS companies.

Galileo works best with B2B software companies that serve a large, diverse customer base. For these companies, Galileo will reveal market segments with truly distinct unmet needs and revenue growth trajectories.

Ideal clients will have at least 500 accounts to ensure robust statistical significance in the analysis. VC/PE-backed or bootstrapped. The common thread: you're ready to stop guessing and grow faster.

TOTAL ADDRESSABLE MARKET
Get Started

Ready to go beyond the ICP?

If you're ready to stop leaving revenue on the table, let's talk. Galileo engagements are 8 weeks, senior-led, and built to show results fast.

Get in touch